Wednesday, 23 January 2013

& Other Stories to Launch London Store

& Other Stories to Open Store in London

In the past we’ve only been able to gorge over online images and compliment our Scandi counterparts on the beauty of their minimalist outfits. Now we can experience & Other Stories ourselves with the launch of a flagship store on London’s Regents Street.

The store is part of the latest brand rollout by the Nordic powerhouse, H&M. & Other Stories is hugely well-received internationally and H&M are obviously investing heavily in to the brand as they are launching stores simultaneously in all of Europe’s left-field fashion capitals incorporating Barcelona, Berlin, Copenhagen, Milan, Paris, and naturally the Queen of minimalist utilitarianism, Stockholm.

& Other Stories is due to open in spring and being an avid supporter of Cos, I can’t wait to see what its younger sister has to offer.

1 comment:

  1. [...] this stage in time, I feel like I am the only person not to have visited the new Regent Street & Other Stories store. Every time I open a fashion magazine, browse a fashion blog or stop and ask someone where [...]