Saturday, 25 May 2013

Penhaligon's Launch Iris Prima





 This week, I attended the beautiful launch of Penhaligon’s latest fragrance Iris Prima, in partnership with the English National Ballet.

Having worked closely with the English National Ballet and two of its lead dancers (Nathan Young and Lauretta Summerscales), Penhaligon’s have managed to encapsulates the essence of the ballet in their latest perfume.

The great thing about Penhaligon’s is that they really do throw themselves in to their research. The project has been two years in the making and they have been dedicated to finding the most authenticate smell with master perfumer Alberto Morillas. The whole company is really immersed in this research, and everyone from the finance to the IT team has visited the English National Ballet in this period to experience the ballet first hand.

Penhaligon’s also interviewed a variety of people at the English National Ballet to ask what smell most signified the ballet for them. The answers are fascinating, everything from blood, sweat and tears to jealousy and competition.

The finished result is a beautiful luminous and elegant scent.

Heads notes: citrus, green amber and pink pepper.

Heart notes: iris absolute, jasmine sambac, hedione and paradisone.

Base notes: leather, vanilla, sandalwood, vetiver and benzoin.

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